Vision

To be recognized as the unified voice of kinesiology in British Columbia - educating and informing the public about the profession and the important role Kinesiologists play in enhancing health and wellness through evidence-informed prevention and treatment strategies.

Mission

BCAK exists to:

• Represent the kinesiology profession across British Columbia.
• Establish and uphold ethical, professional, and practice standards that foster public trust and ensure consistent, competent care.
• Serve as the leading resource for Kinesiologists, offering practice support and advanced educational opportunities.

Value Statement

We are guided by the following principles:

• Integrity: We conduct our work ethically and in alignment with our Code of Ethics.
• Excellence & Transparency: We strive for high standards and open communication in all our activities.
• Advancement: We embrace growth through education, scientific research, and evidence-informed practice.
• Collaboration: We encourage our members to shape and define quality standards for service delivery as members of healthcare teams.
• Reliability: We deliver on our commitments - on time and with consistency.
• Inclusion: We foster a culture of diversity and respect for all British Columbians, regardless of race, gender, or identity.

Who We Are & What We Do

The British Columbia Association of Kinesiologists (BCAK) represents over 2,200 members who serve as valued allied health professionals across the province.

What is a Kinesiologist?

Kinesiologists are Human Movement Specialists who apply scientific, evidence-informed approaches to improve physical function and overall health in a variety of client care environments - primary, secondary, and tertiary.

Kinesiologists work closely with clients to:

• Enhance physical performance and functional abilities.
• Promote healthy lifestyle choices related to physical activity, recovery, nutrition, and disease prevention.
• Support success in work, recreation, and daily life through task analysis, exercise prescription, ergonomic assessments, and built design solutions.
• Improve mental well-being through wellness coaching and personalized physical activity plans.

Kinesiologists collaborate with other allied health professionals in interdisciplinary and multidisciplinary healthcare settings to deliver rehabilitation and wellness services. Their work includes health promotion, disease and injury prevention, lifestyle counselling and guidance that allows clients to take a greater role in managing their health and making informed decisions.

Our Focus Areas

BCAK is committed to advancing the profession through:

• Establishing and maintaining industry-recognized membership standards, including accreditation, scope of practice, code of conduct, and professional guidelines.
• Building a strong and recognizable brand for BCAK and its members.
• Advocating for the profession through strategic marketing and stakeholder engagement.
• Connecting members via educational events, networking opportunities, and social media.
• Providing access to affordable professional insurance coverage.
• Establishing recognized standards for continuing professional development.
• Providing access to relevant career and educational opportunities, industry resources, and other valuable member benefits.